New Logo – Mt. Spokane Red Chair
Last week Mt. Spokane Ski & Snowboard Park’s Board of Directors announced the purchase of a new chairlift, part of the planned expansion to serve a growing population of recreational skiers in the Inland Northwest. The lift, known as the “Red Chair” lift will be installed in Mt. Spokane’s northwest-facing slopes.
The Red Chair lift has a long history of service at Montana’s Bridger Bowl Ski Area. Construction on the lift at Mt. Spokane is expected to begin this spring, starting with the disassembling and transporting of the historic lift from Bridger Bowl, a non-profit ski area, to Mt Spokane, also a 501(c)3 non-profit organization.
The legendary chairlift has a long and storied history, including ties to the Spokane community from its inception, as Riblet Tramway Company was the original builder of this chairlift based in Spokane. A total of 1,250 people per hour will be able to access the backside expansion area via the new chairlift. The Red Chair will feature a rise of 1,600 vertical feet, and a horizontal length of 4,500 feet. Many upgrades to this lift were completed at Bridger Bowl; including a newer 200 horsepower DC drive motor, new electrical & control systems, and a new CTED hydraulic tensioner.
Mt. Spokane Ski & Snowboard Park hired Zipline Interactive to design a logo and poster for use in promoting the new lift. This beautiful logo was developed for Mt. Spokane by Zipline Graphic Designer Hannah Shields and Zipline Creative Director Shawn Davis, and applied to various print materials, most notably a large promotional poster. The logo features a vector illustration of the storied Red Chair lift ascending Mt. Spokane, with the snow capped green hills of the Inland Northwest in the distance.
To learn more about the Red Chair lift visit the Mt. Spokane website.